Cliff Audretch III Appointed VP of Creative

We are excited to welcome Cliff Audretch III as our new Vice President of Creative. With 25 years of music business experience and a strong reputation in Nashville’s songwriting community, Cliff will be responsible for scouting, developing, and signing new artists, songwriters, and producers, as well as creating opportunities for our clients and copyrights in the global marketplace. He will join our Nashville-based Creative team alongside Natalie Osborne and Matt Turner, reporting directly to Senior Vice President Creative, Steve Markland.

“Cliff is an excellent addition to our seasoned and accomplished team, here at Downtown,” said Steve. “We are thrilled to have someone with his extensive experience and creative knowledge on board, working with our global team.”

Prior to joining Downtown, Cliff served as a talent manager representing songwriters and producers at Patriot Management — where he established the company’s Nashville division. He also ran his own publishing company, Greatshakin’ Music, launched in conjunction with Warner Chappell Music in 2013.

Cliff has held senior A&R and creative positions at Show Dog-Universal Music, Universal South Records, and Windswept Publishing, getting his start in the mid-‘90s at E-Squared Records — where he worked alongside partners Steve Earle and Jack Emerson.

In his various roles, Audretch has worked with and developed talent responsible for multiple country hits such as “Boots On” by Randy Houser, “Smoke” by A Thousand Horses, the Eli Young Band’s “Even If It Breaks Your Heart,” “What Hurts the Most” by Rascal Flatts, and Tim McGraw’s “The Cowboy in Me.”

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